Basic Marketing Techniques: Measurement & Metrics: June Workshop: Brooklyn Center for Media Education

You’ve got the pieces in place, but are you getting the response you want? What are “unique views” and a “page views” and how do they differ?  ROI? SEO? OMG! This workshop will show you how to use free programs to measure who is visiting your blog and websites, explain common terms used to evaluate marketing metrics and introduce you to best practices to give your stats a boost.(A familiarity with Facebook, Twitter and Blogging will help students better understand topics covered in this class. Please consider one of our Introduction to Social Media classes and our Videoblogging 101 class if you are not familiar with these networking platforms.)